The new Google March 2024 core update is indeed a game-changer, significantly impacting many sites through algorithmic changes and marking a major shift in the SEO industry. Google announced this core update on March 5, alongside spam updates, highlighting that the March 2024 core update is more complex than typical core updates.
Firstly, it’s important to understand that Google released the March 2024 core update to enhance the quality of search results and their helpfulness.
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Here are a few key points to help you avoid penalties and maintain your good standing in search results:
- Reducing low-quality and unoriginal content: This included targeting content generated by AI specifically to target search queries, rather than providing helpful information for users.
- Deindexing websites: Google delisted websites that violated their guidelines or relied on poor SEO tactics. Some reports estimate up to 40% of low-quality websites may have been affected.
- Prioritizing high-quality, human-generated content: Websites with original, informative content that provides a good user experience are likely to see a boost in search rankings.